Clichy, Milan - Thursday
22 March 2018. L’Oréal and Armani announce today the signature of
an agreement to renew their license until 2050.
Founded in Milan in 1975
by Mr. Giorgio Armani, the iconic Italian fashion house is recognized
for its great elegance and the perfection of its style. It attracts
demanding and refined luxury customers from all over the world.
Since 1988 L’Oréal,
the worldwide beauty leader, develops through its Luxury Division
high-end lines of perfumes, skin care and make-up, benefiting from
the inspiration and vision of Mr. Armani. These lines are showing one
of the strongest growth in the beauty category generating revenues of
over one billion Euros in 2017.
The renewal of our
agreement with Armani demonstrates our confidence in the success of
this partnership which has proven its strength and coherence during
all these years.
There is a real synergy between the savoir-faire of
L’Oréal and the exceptional creative inspiration of Giorgio
Armani, which contribute to make Armani one of the most beautiful and
dynamic beauty brands in the world. says Jean-Paul Agon,
Chairman and CEO of L’Oréal.
The collaboration with
L’Oréal is one of the first licenses in our portfolio. We are very
pleased to renew our agreement thus consolidating a very successful
partnership.
L’Oréal’s mission and high professionalism have
always been aligned with the dynamic and creative spirit that is the
core of my philosophy, and over the years our mutual trust has
constantly generated excellent results said Giorgio Armani,
President of the Armani Group.
About L’Oréal
L’Oréal has devoted
itself to beauty for over 100 years. With its unique international
portfolio of 34 diverse and complementary brands, the Group generated
sales amounting to 26.02 billion euros in 2017 and employs 82 600
people worldwide.
As the world’s leading beauty company, L’Oréal
is present across all distribution networks: mass market, department
stores, pharmacies and drugstores, hair salons, travel retail,
branded retail and e-commerce.
Research and innovation,
and a dedicated research team of 3 885 people, are at the core of
L’Oréal’s strategy, working to meet beauty aspirations all over
the world. L’Oréal’s sustainability commitment for 2020 “Sharing
Beauty With All” sets out ambitious sustainable development
objectives across the Group’s value chain.
Source: L'Oreal
No comments:
Post a Comment