- Online game places emphasis on traffic flows
- moovel lab project encourages social discourse on the future of our cities
- Instructions enable people to produce their own open data cams
Stuttgart,
April 10, 2018. The moovel lab, a research arm of the moovel Group, a
mobility subsidiary of Daimler, today presents its new Beat The Traffic
X project, an online game that allows players to playfully transform
vehicles into other elements.
The game is based on traffic data from 11
international cities that has been obtained using a so-called open
data camera. With Beat The Traffic X, the moovel lab wants to invite
discussion on the issue of quality of life in cities.
At beatthetraffic.moovellab.com
players can interact with congested roads and traffic situations in 11
international cities – from Los Angeles to Berlin, Moscow, New Delhi,
and Tokyo. The player’s task is to click on the vehicles and transform
them into alternative elements such as unicorns, rainbows, and trees,
and in doing so achieve a high points total.
At the end of the game,
the number of buses that would have been required to transport the
number of people seated in the vehicles that they transformed is
displayed.
The game is based on traffic videos recorded with
the help of an open data camera. The data collected in this way can
support cities in quantitatively measuring traffic volumes and enable
them to analyze traffic flows and take steps to optimize traffic.
Open
data, i.e. freely accessible information, can contribute to developing
existing urban centers into smart cities and facilitating the
utilization of networking benefits. At opendatacam.moovellab.com, moovel lab also provides instructions for anyone who wants to build their own open data cam.
With
Beat The Traffic X, the moovel lab addresses the social discourse on
the issue of what makes cities livable. What should cities of the
future look like, how much room should be allocated to motorized
traffic, and how great is the level of willingness to switch to public
transportation?
In order to meet the growing need for urban
mobility, the moovel Group is working on solutions that simplify the
use of public transportation. This includes the quick and easy
purchasing of tickets as well as the combination of various mobility
options in a single app.
The moovel Group is also working on new forms
of mobility: since December 2017, for example, moovel has been testing
an on-demand ridesharing service in Stuttgart called Flex Pilot, which
is to be added to the public transportation network as an additional
service in the first half of 2018 by Stuttgarter Straßenbahnen AG
(SSB).
About the moovel lab
The
moovel lab is an interdisciplinary four-person team, which uses
innovative projects to look at questions relating to the future of
mobility and human behavior in urban areas. The moovel lab is part of
the moovel Group, which has 250 employees based in Stuttgart, Berlin,
and Hamburg as well as in Portland, USA.
Source: Daimler
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