DETROIT — An updated face and new available active safety
technology for the 2019 Spark add attitude and purpose to Chevrolet’s
feisty, segment sales-leading mini-car.
“Customers can easily personalize Spark, which is a main reason why
it leads its segment in sales, attracting both young buyers and women to
the brand,” said Steve Majoros, Chevrolet marketing director for Cars
and Crossovers. “Spark is an excellent value for customers seeking an
affordable car that offers great safety technology and connectivity.”
Spark’s fresh front-end styling takes its cues from the Chevrolet line, while new, available Low Speed Forward Automatic Braking1
can help drivers prevent or reduce the severity of low-speed front-end
collisions by applying the brakes or enhancing the driver’s braking.
The new styling boosts Spark’s premium appearance with a rich use of
chrome in the grille. Available projector-style headlamps further
enhance Spark’s chic styling. The available LED daytime running lamps
are moved lower, giving Spark a more powerful presence and a family
resemblance to the rest of the Chevrolet car lineup.
At the rear, dual-element taillamps further the signature brand cue.
Spark continues its tradition of offering customer personalization
through bright and distinctive paint colors.
The 2019 Spark is offered in LS, LT, 2LT and ACTIV trims, with the
ACTIV featuring crossover-inspired design cues and a ride height raised
by 10mm. All trims feature standard air conditioning, 10 standard
airbags2 and a rear-vision camera system.
New, segment-exclusive Low Speed Forward Automatic Braking joins the
available Driver Confidence Package, complementing the package’s
additional active safety features, Forward Collision Alert1 and Lane Departure Warning. 1
When it comes to connectivity, Spark delivers a standard Chevrolet
infotainment system featuring phone integration compatibility with Apple
CarPlay and Android Auto, a limited trial of OnStar and connectivity
access at no additional cost, plus access to the MyChevrolet mobile app.
Spark is powered by a 1.4L DOHC engine offered with a manual
transmission or an available continuously variable transmission (CVT).
The refreshed Spark joins the 2019 Malibu and Cruze as part of
Chevrolet’s updated car portfolio, which offers new styling, new
technologies and more choices and value. It goes on sale later this
year. Chevrolet is the most awarded and fastest-growing brand the last
four years overall. 3
FAST FACT: Spark customers are among the youngest in the
segment, and 59 percent of Spark buyers are women — the highest rate in
the segment.
1Read the vehicle's owner's manual for important feature limitations and information.
2Always use seat belts and child restraints. Children
are safer when properly secured in a rear seat in the appropriate child
restraint. See the Owner's Manual for more information.
3Based on total aggregate recognized industry awards and retail share gains, 2014-2017.
ABOUT CHEVROLET
Founded in 1911 in Detroit, Chevrolet is one of the world's largest
car brands, doing business in more than 100 countries and selling more
than 4.0 million cars and trucks a year. Chevrolet provides customers
with fuel-efficient vehicles that feature engaging performance, design
that makes the heart beat, passive and active safety features and
easy-to-use technology, all at a value.
Source: Chevrolet
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